Alexa is a
web information company that rank websites and blogs on the basis of
traffic and some other factors. They also provide Rank of a website all over
the world and also in a specific company. Lesser the value of Alexa rank,
more beneficial it is for you. For example a website with an Alexa rank of
100000 means that 99999 other websites are still ranked better than that site.
Google is ranked #1 and Facebook is ranked #2 by Alexa these days.
Now question
arises How Alexa measures the rank of a website? Many people think that
all the traffic coming to a blog/website contributes in increasing Alexa rank,
which is quite wrong. Alexa rank is measured on the basis of records which pass
through their systems. Like, if a visitor installed alexa toolbar while
browsing a website then it will contribute to increase your Alexa rank. So are
some points which should be considered in order to increase alexa ranking.
Some tips
to Increase Alexa Ranking
Alexa Tool bar and Alexa Widget:
if
you have installed Alexa widget on your blog then it will send all visitors
data to alexa systems. So, it is recommended that you should install alexa
widget on your blog/website. It will help you a lot to improve alexa ranking
of your blog.
Claim Your Site:
If you want to increase alexa rank, then you should claim your site by creating
an account on alexa. Go to the claim your site link on alexa
website and they will provide you a file to upload or a simple html code which
you have to put in the <header> section of your pages. After that, verify
the ownership of your website.
Get Traffic from Other Websites:
Traffic is the most important factor on which alexa ranking is
dependent. So, focus on getting more traffic from your related blogs/websites.
Ask your friends to post a link to your site on their websites.
Reviews Of Your Blogs:
Alexa also provides an option to review a website/blog. So, you can ask your
visitors or friends to review your website on Alexa. This will also help you a
little bit to improve alexa ranking of your blog.
Back links / Community Building:
The ranking
of a website also depends upon how much your site is popular. A single alone
website cannot be ranked good if it has no connections with other websites. So,
try to make a community and communicate with other bloggers. Commenting on other
similar High ranked blogs and getting a back link to your site will influence a
lot and boost alexa rankings.
Social Media:
Try to share every topic you write with your friends and on Fan Page of your
blog. Tweet the new posts and also post and share it on Google+ Account. Also
try to post on other Social Networking Sites like Stumble Upon, Digg, Pinterest
etc.
Should we
Work for Better Alexa Rank?
Working for lower alexa rank should not be your first
priority. Alexa ranking has no effect on SEO or search engine rankings of a web
site. So, Google Page rank gets more priority over alexa rank. If you want to
capture direct advertisers then you should also keep an eye on alexa ranking as
well as on Page Rank.
What methods you apply to increase alexa ranking of
your blogs? Share your views about alexa and their ranking system in comments.
Good Luck!
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